Bakkt You want to bring digital assets to the mainstream by making them more accessible, useful, and reliable.
This is what was stated in a recent post posted on the company's official blog by the president of Bakkt, Adam White.
The idea is not to focus only on cryptocurrencies, but extend services to other digital assets, such as loyalty points and airline miles.
The goal is to make them more accessible, easier to use and more reliable, for the entire global economy, from merchants to consumers, but also for institutions.
After launching bitcoin physical futures some time ago, Bakkt recently acquired Bridge2 Solutions, which operates in the loyalty point industry, and has also worked with two major financial institutions to enable more than 30 million consumers redeem your points for travel, merchandise and gift certificates. through its platform.
They are also collaborating closely with institutional investors, as they have acquired more than 70 new companies for the service Bakkt Warehouse, also thanks to a collaboration with Marsh's digital asset risk transfer team, the world's leading insurance broker.
As a result of this new collaboration, they have added to the $ 125 million of existing insurance for Bakkt Warehouse, another $ 500 million of additional insurance coverage that is available to customers.
Security, regulatory compliance and reliability are Bakkt's strengths, so much so that they recently completed a KPMG SOC 1 Type I exam and a SOC 2 Type II exam of ICE infrastructure and business-grade functions in which Bakkt Warehouse depends on PricewaterhouseCoopers.
Thanks to these high security standards, one of the most popular encryption agents, Tagomi, has chosen Bakkt as custodian, at a cost of 0.1% per year, while maintaining full access for trade and settlement through the same Tagomi platform.
Now, as White points out, the wait is the launch of the Bakkt application, which should be mainly aimed at consumer users and which could bring crypto payments to the mainstream, thanks to associations like the one from Starbucks.
In fact, the company's activities are growing and, given the high security standards it wants to guarantee, it could really allow everyone, including the most demanding customers, to safely start using these technologies which are still very new and difficult to use. use for most consumers.